Director of Marketing at BFM Digital (USA)

Heather Badower was in college when she rose to a senior marketing position at Fenway Recordings in Boston. There she developed marketing campaigns and supported management for artists including The Cribs, Mission of Burma, and Doves. At Spacedog Entertainment in LA, she led marketing and positioning of new-media branded content for Harley Davidson, HBO/True Blood, Mazda, FOX, Universal Music and Sony Music Japan. In 2009, Heather returned to her first love, music. As BFM Digital's Director of Marketing, she develops innovative marketing and PR offerings for more than 500+ artists/labels and leverages strategic partnerships with the digital storefronts and industry contacts for both her clients and BFM Digital.